Use Video to Spread The Word About Your Shows
By Laura & Mike Clark • Apr 3rd, 2007 • Category: Backstage |Here’s a suggestion for theaters. Create a short (less than 3 minutes or so) video about your show, showing why people should come. Yes, in other words, make a commercial. Synetic Theatre did this with their 2007 production of MacBeth:
Unfortunately many performance contracts with the rights owners don’t allow companies to videotape their rehearsals or performances. So, be creative. Take some photos and interview the director, or an actor or two. Put the audio under the photos. I use iMovie on my Mac, but I’d guess there are tools on Windows that can also help you with the process.
Our church is doing a mostly home grown Easter show this weekend, Encounter at Jerusalem. This scene (with Mike as Barak and our friend Alicia as Cassia) was performed Sunday morning during services, then the director spoke a few words about the show.
Has anyone else out there tried using video to help plug their shows? We’d all love to hear your tips and tricks.
Laura & Mike Clark: started ShowBizRadio in August 2005 because they love live theater. We are both working towards a Theater certificate from Northern Virginia Community College. They are on the crew with NWTG's The Complete Works of William Shakespeare (Abridged), opening July 11th.
[...] encouraged to attend (or not to attend if the show was bad). Thanks for visiting!Back in April, we encouraged you to use video to advertise your upcoming shows. Second Flight Productions made a video for their next show, [...]